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Don't let your place be a Hidden Gem

"I'm passionate about helping Hidden Gem businesses get the exposure they deserve. And in doing so, passionate travellers like me get to experience amazing stays—It's a win-win!"

— Dustin Baker, Founder of HiddenGem Media

Let's take your hospitality marketing to the next level

HiddenGem Media is a

Marketing Agency for Hospitality Businesses

We leverage advanced digital marketing to help grow

Vacation Rentals

Hotels & Resorts

Our Specialties

Content Creation

Crafting engaging, visually appealing content tailored to captivate & retain your audience's attention.

Social Media

Curating and managing your brand's social presence to engage & grow your audience.

Listing & Website SEO

Elevating your property's appeal through strategic enhancements to increase visibility & bookings.

Email & Text Marketing

Running targeted email campaigns to nurture leads, enhance guest loyalty, & boost bookings.

Revenue Management

Maximizing your profits through data-driven dynamic pricing strategies & market analysis.

Retargeting Ads

Implementing strategic ad campaigns to recapture the interest of potential guests & increase conversions.

One Size
Doesn't Fit All:

All-in-One Marketing
Tailored to Your Business

Whether you're an Airbnb host looking to fill your booking calendar or an established business looking to expand and scale, our all-in-one marketing solutions are designed to cater to your specific needs.

Airbnb Host Package

Having trouble standing out in a crowded market? We've got you. Boost your Airbnb visibility and guest engagement with our specialized social media and listing optimizations, enhanced by advanced revenue management and strategic retargeting for maximum booking potential.

Direct Booking Package

Revitalize your booking strategy with targeted social media, SEO, and top-notch branding. Personalized offers and seamless communication via email and text help build lasting guest relationships and increase both new and repeat bookings.

Benefits of Working with Us

MORE Bookings

Marketing leads to higher occupancy rates as well as more direct bookings which grow your business and reduce OTA dependency.

BETTER Guests

It’s been proven that branded marketing results in better quality guests who pay higher rates and are more appreciative.

Business GROWTH

Increase the value of your business by building assets like social media followers, email lists & brand power.

"My properties get so much exposure now!"

"After struggling to get direct bookings and grow on Instagram, I reached out to Dustin and now I get 10 times more views, fully occupied year round and actually raising prices!"
Garth Bigelow
Owner of UniqueStays

Success Stories

See the results we helped get each of these clients!

Florida Luxury Properties

From 1,000 followers on Instagram to 18,000+ in 3 months leading to a $75,000 increase in direct bookings alone in 2023 over 2022!

Muskoka Canada Cabins

Grew their Instagram to over 15,000 on two different accounts and got 4 direct bookings within the first week of launching their website!

Broken Bow Cabins

Helped them secure a huge influencer collaboration which lead to 5000+ followers in 1 week and several bookings, including a wedding!

Why Marketing Your STR Is So Important

Watch my video for free tips on how to unlock your business’s full potential!

Play Video

"I'm passionate about helping Hidden Gem businesses get the exposure they deserve. And in doing so, passionate travellers like me get to experience amazing stays—It's a win-win!"

— DUSTIN BAKER,
Founder of HiddenGem Media

You're Already Spending on Marketing

Only It's Currently Going to Airbnb, VRBO & Booking.com

Instead of paying platform fees only to help grow their business, start directing that spend toward getting more direct bookings which grows your own business and brand.

Ready to Take Your Hospitality Business to the Next Level?

Get Started Growing Today!

"I booked a call with Dustin and holy smokes, this guy is the best at what he does. Literally dropping bombs of Airbnb wisdom and adding relentless value to my business before I could even pay him, he's unreal."

Tyler Lyons
AIRBNB HOST